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About Bella |
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Bella sports launched in 2006 because the founder with over 35 years cycling experience felt the market failed to provide high quality cycling clothing at a reasonable cost.
A research & development program commenced to source quality materials from around the world. During the R&D program various styles and materials were tested on professional cyclists to ensure we had the right combination. Today Bella Sports has partnerships with world class manufacturers who use the latest technology and materials.
In addition to producing quality clothing we also felt there was a need for alternative designs. Our team of designers created several variations of stylish designs that are proving to be a great success around the world.
Bella sports will continue to develop new and innovative cycling wear for the serious and social rider. For high quality, low cost cycling wear look no further than Bella Sports.
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